A pure concentration of joy in a bottle. JOY by Dior Eau de Parfum is a bright smile. A juicy, vibrant top note gives way to an enveloping white heart of flowers and musks, like a soft caress.

JOY by Dior expresses this remarkable feeling of joy by offering an olfactive interpretation of light.

This perfume resembles certain pointillist paintings that are rich with a precise, yet not too obvious, technique. It is constructed with multiple nuances, a myriad of facets that lead to an expression that is clear and self-evident.

Bringing a new Dior perfume to life is an event. For the entire House, as well as for me. It should rally and delight both women and men.