Discover the Downy Intense Purity fabric softener with a perfume so intense and long-lasting that it will leave you smelling rich 24/7.

Thanks to its new and improved* capsules with pure essence, it constantly releases perfume, a perfume so intense that it yields twice as much ** **as other cheaper fabric softeners. Based on instructions for use for moderate intensity of aroma.

This is the result of a system of perfume microcapsules that remain in the fabrics and are activated by movement. Just rub your garment and enjoy your favorite scent.

Downy Intense Floral fabric softener offers a rich and long-lasting aroma with sweet, floral and creamy notes. For a high scent intensity, use 2 softener caps per charge. If you prefer a more moderate fragrance, just use 1 cap. Ideal for keeping your clothes fresh 24/7.

Choose Downy for intense freshness with every wash!