What it is:A long-lasting, crease-proof liquid eyeshadow in multiple finishes with up to 16 hours of buildable color and a lightweight feel.

What Else You Need to Know: This liquid eyeshadow features pure color pigments in a water-infused formula for buildable, high-impact color that glides on smoothly and blends easily. The multipurpose applicator allows for a variety of bold eyeshadow, eyeliner, and smoky eye looksno primer required.

Clinical Results: In a study conducted in 2013 with a panel of 65 women ages 2050, for a one-week duration in France:

– 86.7% of women agree the product does not smudge after 16 hours of wear

– 92.3% of women agree the product has luminous color

– 98.5% of women agree the product does not smudge