What it is: A long-wearing, innovative ultra-matte lipstick with the staying power of a stain and the intense color of a liquid lipstick.

Formulation Type: Liquid Lipstick

Benefits: Hydrating, Long-wearing

Highlighted Ingredients:
– Avocado, Vitamin E, and Hyaluronic Filling Spheres: Moisturize and smooth lips.

Ingredient Callouts: Free of paraben and phthalates. It is also gluten-free and cruelty-free.

What Else You Need to Know: Matte color gets a melt-over with this innovative formula that glides over lips like a gloss but dries to an ultra-matte opaque finish. Infused with a no-sting, visibly plumping filler, this lipstick ensures color always looks rich, full, and kissablenever dry, shriveled, or cracked. It also smells like pumpkin spice.