Wella Professionals is a trusted leader in hair color innovation, delivering salon-quality results for decades. Their Color Charm line combines precision, vibrant results, and hair-friendly ingredients for a professional finish at home or in the salon.

About the Product
Wella Color Charm Permanent Cream Color gives rich, long-lasting color while nourishing hair with Jojoba Oil, Acai Berry Extract, and Shea Butter. Its creamy formula ensures smooth application, even coverage, and vibrant results that shine. Perfect for achieving everything from natural shades to bold statement colors.

Key Benefits

Color Shades (2oz)

• Infused with Jojoba Oil, Acai Berry Extract & Shea Butter for soft, conditioned hair

• Long-lasting, fade-resistant color

• Easy, even application with creamy texture

• Vibrant, salon-quality results at home

Available Shades:

7N Medium Blonde (2oz)

• Natural, multi-dimensional medium blonde

• Adds warmth without brassiness

• Perfect for subtle lightening or root touch-ups

4N Medium Brown (2oz)

• Rich, natural brown tone

• Softens facial features with balanced warmth

• Covers gray hair effectively

5BC Fudge Pop (2oz)

• Trendy cool brown with subtle chocolate tones

• Gives shiny, vibrant finish

• Low-maintenance, professional-looking color

12V High Lift Cool Blonde (2oz)

• Extremely light blonde for lifting dark hair

• Cool undertones prevent yellow/brassy results

• Ideal for balayage, highlights, or full-head color

6A Dark Ash Blonde (2oz)

• Neutralizes unwanted warm tones

• Smooth, soft ash finish

• Great for a natural-looking blonde

10GV Lightest Soft Gold Blonde (2oz)

• Light blonde with golden-green shimmer

• Adds brightness and dimension to pale hair

• Soft, multi-tonal finish

6BC MudSlide (2oz)

• Deep brown with subtle ash undertones

• Reduces brassiness

• Smooth, natural-looking chocolate shade

6CH Toasted Hazelnut (2oz)

• Warm brown with reddish-golden highlights

• Rich, vibrant and luminous

• Soft, natural shine

6N Dark Blonde (2oz)

• Classic neutral dark blonde

• Blends easily with natural hair

• Maintains warmth without orange tones

5WV Cinnamon (2oz)

• Warm brown with reddish-cinnamon undertones

• Adds depth and shine

• Perfect for autumn-inspired color

4VV Plum (2oz)

• Deep brown with subtle plum undertones

• Rich, jewel-like finish

• Adds vibrancy to dark hair

1BBL Blue Black (2oz)

• Intense, cool black with blue undertone

• Dramatic, shiny finish

• Maintains color without fading

1N Black (2oz)

• True, natural black

• Full gray coverage

• Classic, sleek, high-shine finish

How to Use

1. Mix Color Charm cream color with the appropriate developer as per instructions.

2. Apply evenly to dry, unwashed hair, starting at the roots and working through to the ends.

3. Process for the recommended time based on desired intensity.

4. Rinse thoroughly until water runs clear, then shampoo and condition to lock in color.

5. Style as usual, enjoying soft, vibrant, and healthy-looking hair.

Wella Professionals has been a leader in hair color innovation for decades, trusted by stylists and home users alike. Their Color Charm line delivers vibrant, long-lasting color while nourishing hair with Jojoba Oil, Acai Berry Extract, and Shea Butter for shine and softness.

About the Product
Wella Color Charm Permanent Cream Color offers smooth, even coverage with a creamy, easy-to-apply formula. Each shade delivers rich, salon-quality color while conditioning hair, making it ideal for everything from natural tones to bold, statement colors.

Key Benefits

5NB Coffee Bean (2oz)

• Rich neutral brown shade with subtle warmth

• Smooth, glossy finish

• Perfect for natural, everyday brown tones

3NN Intense Dark Brown (2oz)

• Deep, natural dark brown

• Excellent gray coverage

• Adds shine and richness to hair

5RV Burgundy (2oz)

• Vibrant red-violet shade

• Adds dimension and bold color

• Long-lasting, salon-quality results

6RG Light Copper (2oz)

• Warm copper-blonde tone

• Adds brightness and shimmer

• Smooth, multi-dimensional finish

3A Dark Ash Brown (2oz)

• Deep brown with cool ash undertones

• Neutralizes unwanted warmth

• Smooth, natural finish

5NN Intense Light Brown (2oz)

• Neutral light brown shade

• Rich, even color coverage

• Adds shine and smoothness

6NN Intense Dark Blonde (2oz)

• Neutral dark blonde

• Soft, multi-dimensional color

• Smooth, professional finish

7NN Intense Medium Blonde (2oz)

• Neutral medium blonde

• Natural-looking shine

• Adds brightness without brassiness

4NN Intense Medium Brown (2oz)

• Neutral medium brown shade

• Excellent gray coverage

• Smooth, even, long-lasting results

8N Light Blonde (2oz)

• Bright, neutral light blonde

• Creates luminous, soft shine

• Perfect for full coverage or highlights

5A Light Ash Blonde (2oz)

• Light blonde with cool ash undertones

• Neutralizes yellow tones

• Smooth, professional finish

9N Very Light Blonde (2oz)

• Very light neutral blonde

• Adds brightness and dimension

• Fade-resistant, even coverage

8A Light Ash Blonde (2oz)

• Light blonde with subtle ash tones

• Neutralizes warmth

• Smooth, soft, and multi-dimensional finish

7W Caramel (2oz)

• Warm medium blonde with golden caramel highlights

• Adds depth and shine

• Smooth, professional-quality finish

How to Use

1. Mix Color Charm cream color with the recommended developer.

2. Apply evenly to dry, unwashed hair, starting at the roots and working to the ends.

3. Process for the suggested time based on desired intensity.

4. Rinse thoroughly until water runs clear, then shampoo and condition.

5. Style as usual for soft, vibrant, salon-quality hair.

Wella Professionals has been a trusted leader in hair color innovation for decades. Their Color Charm line delivers salon-quality results, combining vibrant color, precise formulation, and hair-nourishing ingredients like Jojoba Oil, Acai Berry Extract, and Shea Butter.

About the Product
Wella Color Charm Permanent Cream Color offers rich, long-lasting shades while conditioning hair for softness and shine. Its creamy formula ensures even coverage, smooth application, and vibrant results, from natural tones to bold reds and blonde highlights.

Key Benefits

5RR Crimson (2oz)

• Deep, vibrant red with rich crimson undertones

• Adds shine and intensity to medium to dark hair

• Perfect for bold, statement color

3N Dark Brown (2oz)

• Natural, soft dark brown

• Excellent gray coverage

• Smooth, even color with subtle shine

5N Light Brown (2oz)

• Neutral light brown

• Adds warmth without brassiness

• Easy to blend with natural hair

12A HighLift Frosty Ash (2oz)

• High-lift blonde with cool, frosty ash tones

• Lifts dark hair effectively

• Ideal for highlights or full-head color

6W Praline (2oz)

• Warm, soft brown with golden highlights

• Adds depth and dimension

• Smooth, natural finish

8RG Titan Red Blonde (2oz)

• Bold red-blonde hybrid shade

• Vibrant, multi-dimensional color

• Soft shine and smooth application

7BC Coffee Ice Cream (2oz)

• Cool brown with subtle ashy undertones

• Reduces brassiness

• Smooth, natural chocolate finish

7R Red (2oz)

• Classic, vibrant red

• Adds brightness and richness

• Long-lasting color with shine

9NG Sand Blonde (2oz)

• Light blonde with neutral-golden undertones

• Natural-looking sun-kissed finish

• Soft, multi-dimensional highlights

7GV Medium Soft Gold Blonde (2oz)

• Medium blonde with soft golden shimmer

• Adds brightness and dimension

• Smooth, salon-quality finish

7A Medium Smokey Ash Blonde (2oz)

• Cool, smokey ash tone

• Neutralizes warm tones

• Smooth, professional finish

7WV Nutmeg (2oz)

• Warm brown with subtle red-gold highlights

• Adds depth and vibrancy

• Soft, natural shine

9PA Light PearleScent Blonde (2oz)

• Very light blonde with pearly, soft shimmer

• Adds brightness and reflective shine

• Perfect for highlighting or full coverage

5G Light Golden Brown (2oz)

• Warm light brown with golden undertones

• Adds subtle brightness

• Smooth, natural finish

How to Use

1. Mix Color Charm cream color with developer according to instructions.

2. Apply evenly to dry, unwashed hair, starting at roots and working to ends.

3. Process for the recommended time based on desired intensity.

4. Rinse thoroughly until water runs clear, then shampoo and condition.

5. Style as usual, enjoying soft, vibrant, and salon-quality hair.

Wella Professionals has been a pioneer in hair color for decades, delivering vibrant, salon-quality results. The Color Charm line combines precision, long-lasting color, and hair-friendly ingredients like Jojoba Oil, Acai Berry Extract, and Shea Butter for soft, healthy-looking hair.

About the Product
Wella Color Charm Permanent Cream Color offers a creamy, easy-to-apply formula that provides even coverage and rich, long-lasting shades. From natural browns and blondes to bold reds and violet tones, each shade nourishes hair while delivering vibrant, professional-quality results.

Key Benefits

4A Medium Ash Blonde (2oz)

• Neutralizes unwanted warmth in blonde hair

• Creates a smooth, natural ash finish

• Soft, multi-dimensional color

12N High Lift Blonde (2oz)

• Lifts hair several levels for a bright blonde

• Cool undertones prevent brassiness

• Ideal for highlights or full-head application

8G Light Golden Blonde (2oz)

• Warm, sunny blonde shade

• Adds brightness and dimension

• Soft, natural-looking finish

9A Pale Ash Blonde (2oz)

• Light blonde with cool, ash undertones

• Neutralizes yellow tones

• Smooth, professional finish

4CH Dark Chocolate Brown (2oz)

• Deep, rich brown with subtle cool undertones

• Adds shine and depth

• Perfect for natural-looking dark brown hair

10N Satin Blonde (2oz)

• Very light neutral blonde

• Creates soft, luminous shine

• Even coverage and fade-resistant

6G Hazel Blonde (2oz)

• Warm, golden-blonde shade

• Adds subtle brightness and dimension

• Smooth, natural-looking finish

10PA Lightest PearleScent Blonde (2oz)

• Ultra-light blonde with pearlescent shimmer

• Adds shine and reflective highlights

• Perfect for full coverage or highlights

4RG Cinnamon Brown (2oz)

• Warm medium brown with red-golden undertones

• Adds vibrancy and depth

• Smooth, shiny finish

2N Very Dark Brown (2oz)

• Rich, natural dark brown

• Excellent gray coverage

• Adds shine and smoothness

6R Red Terra Cotta (2oz)

• Warm reddish-brown shade

• Adds vibrant red tones without brassiness

• Soft, multi-dimensional finish

7VA Medium Violet Ash Blonde (2oz)

• Medium blonde with subtle violet-ash undertones

• Neutralizes yellow/orange tones

• Smooth, professional finish

6NB Souffle (2oz)

• Neutral brown-blonde blend

• Adds natural warmth without brassiness

• Soft, luminous finish

1V Violet Black (2oz)

• Cool black with violet undertones

• Dramatic, high-shine finish

• Long-lasting color with smooth application

How to Use

1. Mix Color Charm cream color with the appropriate developer per instructions.

2. Apply evenly to dry, unwashed hair, starting at roots and working to ends.

3. Process for the recommended time based on desired intensity.

4. Rinse thoroughly until water runs clear, then shampoo and condition.

5. Style as usual, enjoying soft, vibrant, salon-quality hair.